HSBC sounding kind of desperate

It might just be me, but I'm starting to think that HSBC would like me to deposit some money, and soon. Today I got an email from them regarding my online savings account.

• Deposit more now to take full advantage of our great rate extension.

Now’s the time to watch your savings grow. So deposit more today.

Deposit more now Sincerely, Kevin Martin
Executive Vice President,
Head of HSBC Direct U.S.

He sent me a video too:



Okay, I'll deposit! Just don't... awww, not on the rug, man!